Post by account_disabled on Dec 3, 2023 9:49:00 GMT
Non-text searches are becoming increasingly popular with the rise of mobile-first Internet. We mentioned how voice search is on the rise, especially when people are on the move and can't stop to look at the screen and type.
Voice-activated technologies like Cortana and Siri are further pushing this trend. The next step towards non-text searches can be seen in technologies like Google Goggles : you focus on an object with your phone's camera and the lens "translates" what it sees into a search.
So how can you select the right keywords to succeed Country Email List in non-text searches? Local search is key again. There are some adjustments to keep in mind.
For example, when it comes to voice queries, it's best to use questions. However, for image-based searches, localization is key. People are likely to use a feature like Google Goggles to get information about an object that is in front of them or in their immediate vicinity, such as a statue or monument.
How to do Keyword Research for mobile with Semrush
Want to quickly review your mobile keywords or your competitors' mobile keywords? You can do this easily with Semrush. Here's a quick overview:
Click on Organic Search. Enter the URL of your domain or that of your competitor. Make sure to change the default device to "Mobile".
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Now you can review your (or your competitor's) mobile keywords.
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If you want to delve deeper into your competitor's mobile keyword profile, you can click on their domain and analyze "Common Keywords" and "SE Keywords".
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If you click on "Common Keywords" you will go to Keyword Gap . Keyword Gap shows you your shared, missing, weak, strong and other keywords for your site and your competitors. You will be able to view the keywords you are interested in and add them to Keyword Manager.
Voice-activated technologies like Cortana and Siri are further pushing this trend. The next step towards non-text searches can be seen in technologies like Google Goggles : you focus on an object with your phone's camera and the lens "translates" what it sees into a search.
So how can you select the right keywords to succeed Country Email List in non-text searches? Local search is key again. There are some adjustments to keep in mind.
For example, when it comes to voice queries, it's best to use questions. However, for image-based searches, localization is key. People are likely to use a feature like Google Goggles to get information about an object that is in front of them or in their immediate vicinity, such as a statue or monument.
How to do Keyword Research for mobile with Semrush
Want to quickly review your mobile keywords or your competitors' mobile keywords? You can do this easily with Semrush. Here's a quick overview:
Click on Organic Search. Enter the URL of your domain or that of your competitor. Make sure to change the default device to "Mobile".
img-semblog
Now you can review your (or your competitor's) mobile keywords.
img-semblog
If you want to delve deeper into your competitor's mobile keyword profile, you can click on their domain and analyze "Common Keywords" and "SE Keywords".
img-semblog
If you click on "Common Keywords" you will go to Keyword Gap . Keyword Gap shows you your shared, missing, weak, strong and other keywords for your site and your competitors. You will be able to view the keywords you are interested in and add them to Keyword Manager.